Your Best Assets

If you are a business owner or a manager, you probably already know you couldn’t do what you do without the other members of your team.  Even if you don’t have any employees, you still likely rely others more than you think. It could be your contact at a key supplier, your “go to” IT guy, your genius graphic artist or your FedEx delivery person.  Each of these people, even if not on our payroll directly, are critical members of our team.

How do you let them know you value them as members of your team? A $5 Starbucks card in a thank you note can go a long way towards letting these key individuals know you appreciate them.

A friend who runs a small non-profit took all the volunteers who coordinated her annual fundraising event to get foot massages.  The 30 minute “trip to heaven” only cost $25 per person and was a great way for the group to be pampered in recognition for all their hard work.

What about your own employees?  It doesn’t matter if you have 1 or 1000, employee recognition should be an integral part of your business plan.

Big companies like SAS, a software company in North Carolina offers such perks as on-site day care, car detailing, an on-site health care center, fitness center, hair and nail salons as well as subsidized lunch daily plus free snacks and beverages.  Yes, I think that’s extreme but to quote their CEO Jim Goodnight:

“Ninety-five percent of my assets drive out the front gate every night, my job is to bring them back the next morning.”

What can you do for your team to show appreciation? Can you order pizza once a quarter?  Can you have a team of massage therapy students come in a couple of times a year to give seated neck and shoulder massages over lunch?


Your best assets in your business are the team members who represent you every day and who make it possible for you to be successful.  You know that – make sure they know it as well.


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